JAMES ANTO. “Advanced Algorithmic Approaches to Data-Driven Optimization for Improving Strategic Decision-Making in Marketing Analytics”. ISCSITR - INTERNATIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING (ISCSITR-IJSRAIML) ISSN (Online): 3067-753X, vol. 6, no. 2, Mar. 2025, pp. 1-8, https://iscsitr.in/index.php/ISCSITR-IJSRAIML/article/view/ISCSITR-IJSRAIML_06_02_01.